Email Business Etiquette
Business Etiquette Mistake #10: Failing to Take Timing Into Account
Evaluate whether or not the message is urgent.
The advantage of email is that you can send it at any time, and the recipient can respond whenever it’s convenient for them, right?
The smartest emailers know that often the timing of an email matters — and not just if you’re sending an email that’s marketing something to your email list.
Because in many industries, people expect email to be answered immediately.
Therefore, sending an email can create a demand on the recipient.
Amber Rae in Fast Company writes in Fast Company, “Just because you’ve written it now doesn’t mean it needs to be sent at this exact moment. Delaying the send is one of the most powerful and underutilized tools of emailing.”
So, evaluate whether or not the message is urgent.
Does it need to be replied to immediately?
Also, you can also use web tools like Boomerang to schedule your emails to send at a specified time.